Service Comparison
AireStream vs ClickSlice
ClickSlice runs SEO retainers focused on Google rankings, keywords and link building. AireStream delivers a one-off, specialist AI visibility audit across ChatGPT, Claude, Gemini and Perplexity, with optional implementation if you want us to execute the fixes.
SEO
ClickSlice specialism
GEO
AireStream specialism
6
Audit categories we cover
ClickSlice
Best for
Firms looking for a generalist SEO retainer focused on Google rankings and link building.
- ✓Monthly SEO retainer model
- ✓Keyword research, content and link building
- ✓Generalist across sectors and markets
AireStream
Best for
UK B2B professional service firms that want a one-off audit of their AI visibility, with the option to have the fixes done for them.
- ✓AI visibility across ChatGPT, Claude, Gemini, Perplexity and Copilot
- ✓Done-for-you audit, then optional implementation and retainer
- ✓UK B2B professional services specialism
Feature Comparison
| Feature | ClickSlice | AireStream |
|---|---|---|
| Primary focus | Google SEO retainer: rankings, content and links | AI visibility audit: how ChatGPT, Claude, Gemini and Perplexity describe you |
| Delivery model | Monthly retainer, ongoing campaign | One-off audit, with optional implementation and optional retainer |
| Engagement shape | Ongoing retainer, typical minimum term 3–6 months | One-off audit (Discovery or Strategy), no minimum commitment beyond the audit |
| AI visibility tracking | ~ Limited, SEO-first agencies are still adding GEO capability | ✓ Core specialism across 100+ bespoke prompts and 5 AI platforms |
| Sector specialism | Generalist B2B and B2C | UK B2B professional service firms: law, accountancy, financial services, consulting |
| Measurement framework | Keyword rankings, traffic, leads | AI Discoverability Score across 6 audit categories with evidence-scored findings |
| First deliverable | Retainer kickoff and campaign plan | Audit deck and prioritised action plan within the audit window |
Specialist audit vs general retainer
A generalist SEO agency like ClickSlice sells you a retainer: hours per month spread across keyword research, content, links and reporting. If your goal is Google traffic, that model works well.
AireStream sells you a scoped audit. Discovery covers 5 of our 6 audit categories; Strategy covers all 6. You get a deck, a scored diagnosis and a prioritised action plan. If you want the fixes delivered, implementation is a separate, optional engagement. Our own retainer (if you later want one) is monitoring, reporting and reactive support, not implementation hours.
Why AI visibility needs specialism
Many SEO agencies added GEO or AI-visibility as a line item in the last 12 months. Few have rebuilt their methodology around how AI tools actually pick what to recommend: entity clarity, schema completeness, citation quality and structured content.
AireStream was built around that methodology from day one. That specialism is the main reason our audits surface root causes that general SEO reviews miss.
Frequently Asked Questions
Related Articles
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Key Terminology
Generative Engine Optimisation (GEO) is the practice of optimising a business's online presence so that AI-powered tools - such as ChatGPT and Google's AI Overviews - recommend it in response to relevant queries.
Entity clarity is the degree to which AI tools can accurately and confidently describe what a business does, who it serves, and what makes it different from competitors.
AI trust signals are the verifiable indicators of credibility, consistency, and authority that AI tools evaluate before recommending a business in their responses.
See where your firm stands in AI search
Run your free AI Discoverability Score in under a minute, then book a Growth Assessment to walk through the results and your audit options.